Page 56 - รายงานประจำปี 2565 สสว
P. 56
Outcome of Achievement by metrics
under OSMEP Action Plan for 2022
511 Example case, including Classified by Business Type and Business size
347
Juristic person 164
98.43%
Gain an advantage 1.57%
from OSMEP SME Project Individual 173
participation 117
Registered 47
according to the
requirements of 174
other agencies
Micro Medium Small
Business Business Business
Top 5 Better Top 5 Problems, Obstacles, and Suggestions about OSMEP services
Business aspects
Problem and Obstacles Suggestions
1. Less public relations and no update. 1. Establish the public relation to promote the
2. Inaccessible, no contact channel. OSMEP Project.
3. No support when the project ended. 2. Provide a source of funds / low-interest funds.
84.10% 4. No follow-up after training. 3. Provide continuous training time.
4. Improve communication with the congressman
5. The approval project takes long duration to
Better business plan approve. / Easier to get in touch.
to support changes 5. Expand marketing channels.
5 Additional OSMEP Services
83.30%
Personnel achieve advance skills
Provide a source Expand marketing Expand business Experts needed Conduct Online
of funds / channels. channel / offline to be ready for Selling Training /
low-interest selling / product assistance. Create content /
funds. exhibition. Online platform
distribution.
82.70%
Product development / Services Recommendations for MSME Promotion by OSMEP are divided as follows:
to respond customer needs
1 Operation Establish market channels The lecturer should have knowledge and practical
Develop modern curriculum for MSME
Online Sales Training
improvement
Develop product to sell abroad The consultant ready to assist at the operation location
79.52%
2 Knowledge The lecturer must have extensive experience Online training
Goods / services are accepted Being diverse and up to date Establish Online YouTube Channel
Knowledge assessable at all time
77.34% Emphasizes on SME Big Data database data, including database implementation.
Adapt to change at 3 Organization This will give MSME confidence in OSMEP and enhance loyalty. Also, be attached to
Image
all situation an MP. The database should be up-to-date, accurate, and timely in the long run.
ี
54 รายงานประจำาป สสว. 2565
